ISC through its branch office in Bali has participated a music festival named Ubud Village Jazz Festival in the October 9th to 10th, 2013. This event was held at Arma in Ubud, the remarkable town in the middle of the islands of Bali. This year’s theme was “Awakening Indonesia.” This event was successfully held for the first time and it is planned to be annually held and being one of the International Jazz festivals. Up to 100 renowned international and Indonesian jazz musicians had performed in this first Ubud Village Jazz Festival and it was visited by 2000 visitors.
ISC was also participating in Ubud Village Jazz Festival 2013 by having a booth in food and refreshment stalls area which was offering a new concept in accordance with this special event. ISC came with a different concept namely “Coffee Experience” by introducing the flagship of our coffee and offered many variant of coffee made by professional coffee espresso machine, Gino.
Through this event, ISC was also providing interesting experience to the visitors by involving them in making a coffee using manual coffee machine likes Syphon, Vietnam Drip, Plunger, and Mocha Pot. Moreover, ISC was having a different booth with a “Village” theme in accordance with this event by using a bamboo and thatched roof. The eye catching booth attracted many visitors to stop and come by at our booth.
Furthermore, we also gave some merchandise and stickers to draw potential customers. It drew many attentions of the visitors and our booth was enjoying some popularity during this two-days festivals. By using many coffee machines from automatic to the manual ones, we were also creating a good visitors enthusiasm.
ISC always opens with any kind of cooperation. By joining into Ubud Village Jazz Festival 2013, it will open many good opportunities, both in business field and for media relations. We also hope to build the existence of ISC as the finest Indonesian coffee source to be introduced to the public, and we hope for the Indonesian coffee to be acknowledged and acclaimed, both nationally and internationally.
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