We joined into the international exhibition in Houston, Texas, United States, SCAA (Specialty Coffee America Association) that hold on April 27th 2011 – 2nd May 2011, from 12 p.m until 5.30 p.m. At 23rd Specialty Coffee Association of America Exposition-George R. Brown Convention Center Houston Texas, United States. PT Indonesia Specialty Coffee exclusively presented the products such as The Indonesia Specialty Coffee including Lasuna Special, Sumatra Peaberry as known as Male Coffee, Sumatra Long Berry, Mandheling Arabica Grade 1, and Arabica Mandheling Grade 3, Civet Coffee with the premium brand, Original Luwak. During this prestigious event, PT Indonesia Specialty Coffee aside from promoted the products also appointed to be the representative of Indonesia Company which aimed to explore, promote, and cultivate the origin heritage of indonesia Coffee.